NIKE, Inc. has released its Impact Reports for two decades, shifting to an annual cadence three years ago. The reports are evidence that hard work matters. Each report details the work of NIKE, Inc.’s teams. As our 11th edition, this report affirms the belief that redefining human potential is possible.
In many ways, NIKE, Inc.’s Impact Reports chart the company’s transformation. Part of the importance of being transparent about corporate governance is taking on the obligation for sharing the complexity of change. Embracing this responsibility can serve as a catalyst within a business, and in all its associated industries.
The NIKE, Inc. FY20 Impact Report represents an inflection point. It addresses and assesses NIKE, Inc.’s 2020 targets, which were set in 2015, and sets new corporate targets for 2025. The report serves to imbue trust and communicate the company’s journey with competency and compassion.
With that in mind, Virginia Rustique-Petteni, VP, Purpose Communications, NIKE, Inc., breaks down the value of this type of reporting and translating the resulting commitments into action.